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Executive summary:
Fuel Tonics provides you with the best source of energy and daily nutrition your body requires through our revolutionary energy drinks. We provide this through carbonated, caffeinated or decaffeinated drinks. With our beverages you have a choice from a large array of flavorings and sizes made to order. From that point you’re encouraged to add your daily vitamins or any other great additives we offer.
Quick and satisfying service is our goal. We achieve this through our intense employee training and simplistic drink preparation process. We strive to satisfy our customer’s needs and expectations, by providing energetic and entertaining atmosphere while waiting.
This plan is being prepared for the initial financing required for our first phase of development. The first store opening requires site location, capital goods, and first year operating cost. Phase two will require additional financing for two additional store openings and continuing of our marketing plan.
With a distinguishable service coupled with marketing Fuel Tonics intendeds to be self-sufficient with in three years of operations, though each store will sustain it self, additional financing will be needed with in the three years for growth and aggressive marketing. With the initial financing for Fuel Tonics we will brand our name and provide a service that has not been offered before.
Product description:
Our product is simple yet provides you with the ability to customize. The base of our drink is a custom blend energy syrup concentrate. This Syrup is combined with carbonated water, which in turn becomes a post mix energy drink. From this point the product has no taste but of the ingredients. So our customers simply state which flavor from a large array of flavors we offer. We add that flavor syrup to there liking. Which, sweetness can be simply adjusted for our customer by adding more or less of our sweeteners. From this point of the process the product can be served in any cup size desired by the customer.
What real need does it serve?
Our product severs the people that need a boost in a matter of minutes to stay awake during important events of their lives or to get by a day after a stressful night before, to energize the customers in a fast convenient way, and satisfy the customer’s personal taste buds. With the opportunity to add additional vitamins, protein, and different flavors to the unique fuel tonic drink.
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